In e-commerce and mobile commerce the problem of false declines is significant, especially during the holidays. Issuers decline transactions that online merchants approve. And vice versa. In other words, the necessary process of sorting out fraud from good transactions catches good transactions with the bad. This poor decision making means merchants lose the sale and the issuer its transaction fees.
In this Payments on Fire podcast, Glenbrook‘s George Peabody discusses the false decline issue with Ethoca’s CMO Keith Briscoe as well as the company’s program to encourage more merchants and issuers to take advantage of its shared data service.
George, founder of Glenbrook’s Payments on Fire® podcast, is a 20-year payments industry veteran with a background in founding and running IT-based businesses to help clients develop payments strategies. During his 10 years at Glenbrook, George focused heavily on consulting in competitive positioning, technology investment road mapping, and innovation. Before joining Glenbrook, George led teams at Aberdeen Group, Mercator Advisory Group, and several other companies he founded, including Payment Pathways, RapidNet, and DigiFlite. George retired in 2024, but his contributions to Glenbrook live on through the 175+ episodes of Payments on Fire he recorded during his tenure.