Glenbrook specializes in private, commissioned in-depth research, providing quantitative and qualitative insight into key questions and opportunities raised by our clients. Glenbrook works with clients to design surveys and interview guides, identify target respondents, conduct research, and analyze the results.
Glenbrook also works with clients to ghost write white papers on subjects of interest to our clients’ customers and partners. Our third-party, independent perspective can help articulate key industry trends, and situate our clients’ products and services in the context of industry developments.
“Glenbrook is not your typical research firm. Most of our research is bespoke, and focuses on providing clarity to our clients on market practices and receptivity to innovation.”
Russ Jones | Partner, Glenbrook Partners, LLC
- Glenbrook uses an extensive network of industry contacts to conduct expert interviews as part of these research projects.
- Glenbrook leverages a structured approach to problem solving to ensure survey and questionnaire designs answer key questions.
- Glenbrook’s expertise ensures that we contextualize the insights into actionable recommendations.
Glenbrook research projects may include:
Ecosystem stakeholder interviews
- For a global ACH provider, Glenbrook conducted survey research on pain points to identify needed capabilities for a particular vertical, the findings from which resulted in a series of whitepapers.
- For a major processor, Glenbrook performed primary research to establish omnichannel merchants’ “must have” features when choosing processing services, and identified other critical buyer values.
Contact Glenbrook to discuss Industry Research engagement for your company.
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