DATA
Introduction
Everyone is saying that “all the money is in data.” We all know intuitively that this is true in payments and commerce. But what exactly is payments data? How do you get it? How do you use it? And how might you use it in the future?
This workshop explores payments data in all forms, both sources and uses. We break down payments data inside the purchase value chain and see where each data element comes from and what information is added on each step.
We’ll look at how payment data is monetized through economic modeling, merchant analytics, and other applications. Plus we’ll look at examples of AI technologies in payments, examining current uses and how the early-stage startup companies are using payments data.
Agenda
1. Key Concepts
- Introduction and role of payments data
- Payments data across the domains
- Meta questions in payments data
2. Who Knows What in Cards?
- Card data fundamentals
- What each party knows in the four box model
- Payments data in transaction flow
- What is enhanced card data?
3. Payments Data Monetization
- Monetization areas – segments, examples
- Major players and their focus areas
- Key trends
4. Artificial Intelligence (AI) Applications in Payments
- Natural Language Processing and Commerce
- Facial Recognition and Authentication
- Machine Learning and Risk
- Machine Learning and Card-linked Offers
- Next Generation Use Cases
5. Digital Wallet Data Wars
- What digital wallets know
- Variation by model – Apple Pay vs. Android Pay
- Token Data Elements and Implications
6. Merchant Analytics
- How big data analytics is leveling the playing field
- Key solutions providers
- Variations by model
7. Payments Data Over the Horizon
- Data Regulation
- Data Messaging
- Data Signals
Fees, billing, discounts, refunds
Fees
The standard registration fee is $995 per person.
Bundle and save $300! The one-day Insight Workshop fee is reduced to $695 per person when you register for the Insight Workshop PLUS the corresponding Payments Boot Camp.
Fees include:
- instruction
- instruction materials (including hard and soft copy of presentation slides)
- breakfast and lunch on instruction days
Fees do not include:
- hotel accommodations
Payments / Billing
Glenbrook accepts American Express, Discover, Mastercard, PayPal and Visa for payment upon registration. If required, payment may be made by an invoice sent to your company – with our prior approval. Please contact us to obtain approval for invoice billing.
Discounts*
Individual discounts:
- Save 10% – Early Bird discount. Register 2+ months in advance of a workshop and receive 10% off. Use discount code GH52R3 when registering.
- Save 10% – Alumni discount. Glenbrook Payments Education alumni wanting to attend another payments education event. Contact us to request your alumni discount code.
Group discounts:
- Save 10% – Register 2 people for an Insight Workshop
- Save 15% – Register 3-6 people for an Insight Workshop
- Save 20% – Register 7-9 people for an Insight Workshop
- Save 30% – Register 10+ people for an Insight Workshop
- Group discount rates apply to registrations within a 6-month timeframe.
- Contact us to request your group discount code.
Glenbrook client discounts:
- Discounts are also available for select Glenbrook clients. Contact us to inquire about a discount code.
* Only one discount code may be used per person. Discounts may not be combined with any other sale, promotion, discount, code, coupon, and/or offer.
Refunds
Payments Boot Camp and workshop registrants may cancel their registration for a full refund if cancelled one month prior to the event. Refunds for cancellations within a month of the event will be considered on a case by case basis. In some cases, it may be possible to switch registrations to an event at a later date.