Join the advanced workshop on embedded commerce today
Online commerce has changed significantly over the last twenty-five years. Instead of the buyer going to the seller, the seller increasingly goes to the buyer to take the order on the spot just as the purchase decision is made. But how does this all work? Who, for example, manages the checkout flow? Who controls payments processing? Who manages the settlement process? Who handles disputes? And, importantly, who bears liability for merchant failure? There are a multitude of answers depending on which embedded commerce model is being used. This workshop is designed to explore the behind-the-scenes working of the embedded commerce phenomena. Join us as we outline all the different card acceptance alternatives and take a deep look at the world of payments facilitation. We will also walk through the payment aspects of the various embedded commerce use cases such as integrated payments, contextual commerce, and conversational commerce among others. As part of this journey, we will shine a spotlight on different payment solutions from Amazon Pay, Braintree, Meta Pay, and Stripe.