Next time you contemplate shelling out the big bucks to attend that huge industry gathering with thousands of attendees and hundred of simultaneous sessions, consider a smaller event. Or better yet, a number of smaller events instead of one huge conference.
Why small conferences are better:
- More intimate exhibit area for vendors, rather than a huge booth manned by dozens of company representatives there are just a couple people and relatively little fanfare. It's less intense (the sales people seem much more relaxed in a smaller venue) and easier to strike up a conversation. Plus, since there are fewer vendors so you have a chance to speak with them all.
- You stay put all day (much to the delight of your feet). Plus the room is often setup with rows of tables; ideal for note taking and blogging.
- Typically a nicer venue because its a hotel, not a cavernous convention center. And the non-convention hotels are usually smaller – that often (but not necessarily) translates into better food and service.
- Easier to socialize – since everyone isn't rushing across the convention center from session to session, there are more opportunities to casually network.
If you are interested in a really unusual conference experience, try a user-defined conference where the format is loose, the participants determine the topics and self-moderate the discussion, and the networking is non-stop. I described my initial foray into user-organized conferencing here.
During her time at Glenbrook, Erin focused on client engagements in business payments, cross-border transactions, bill payment, and the intersection of corporate finance, banking, and ERP/accounting. She has nearly twenty years of experience leading increasingly complex payment initiatives for corporate clients and advising financial institutions and payment technologists on the development of their payment capabilities.
Erin is also the founder of Forte Financial, a consulting firm focused on corporate finance efficiency, technology, and process improvement. She is a past president of the Financial Women’s Association of San Francisco and also a two-term past president of the San Francisco Treasury Management Association. Erin is no longer with Glenbrook, but contributed greatly during her time at the firm.
