"Since announcing this protocol with Meta and Genesys, Instinct, NiCE, Rocket, Shopify, Stripe, and Walmart, the response has been overwhelming. Poppy is built on the principle that customers decide what access to give their personal agents, and companies set parameters for what those agents can do. This enables companies to work with personal agents in the way that is best for their customers: through their existing websites and APIs, or through an agent of their own. Poppy defines five building blocks for how personal agents and companies work...."