Advanced Workshops
Embedded Commerce

This workshop is designed to explore the behind-the-scenes working of the embedded commerce phenomena. Join us as we outline all the different card acceptance alternatives and take a deep look at the world of payments facilitation. We will also walk through the payment aspects of the various embedded commerce use cases such as integrated payments, contextual commerce, and conversational commerce among others. As part of this journey, we will shine a spotlight on different payment solutions from Amazon Pay, Braintree, Meta Pay, and Stripe.
Location
Details will appear once event is open.

Agenda
Embedded Commerce Overview – 1:00 Hours
- Payments Key Concepts
- Online Commerce and Payments
- Embedded Commerce Challenges
Embedded Commerce Building Blocks – 2:00 Hours
- Card Acceptance Alternatives – Direct, ISO, PayFac, MOR
- Payfac Fundamentals – Models, rules, and PayFac as a Service
Commerce / Payments Evolution – 1:00 Hours
- Direct Commerce
- Integrated Commerce Enabler
- Hands-Off Marketplace
- Thin Marketplace Model
- Thick Marketplace Model
Embedded Commerce Use Cases – 2:00 Hours
- Integrated Payments (Spotlight: Stripe)
- Contextual Commerce (Spotlight: Braintree)
- Conversational Commerce (Spotlight: Amazon Alexa)
- Social Commerce (Spotlight: Meta Pay)
- VR/AR Commerce
Wrap Up & Q&A
Daily Schedule
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Fees, billing, discount and refunds
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Local Airports, Driving Directions, Hotels
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Reference Materials & Resources
Details will appear once event is open.