"The UK Government has published its plans for implementing the new subscription contracts regime established under the Digital Markets, Competition and Consumers Act 2024 (DMCCA). The new regime will introduce "cooling-off" periods at the end of free trials and upon auto-renewal, alongside new obligations designed to make it "straightforward" for consumers to cancel unwanted subscriptions.  With implementation targeted for Spring 2027, businesses are strongly recommended to begin their compliance planning now."