Obopay Targets Small Businesses

Erin McCune

March 18, 2008

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Obopay recently announced that "customers can now use their existing bank accounts to send and receive money via their mobile phone. With Obopay's mobile money transfer, non- customers can pick up payments without signing up for Obopay. These innovations make it easier than ever for any bank customer to conveniently send and receive payments from their mobile phones."

Obopay is targeting small businesses as well as consumers: "In addition to the obvious appeal to parents (with kids away at school), friends (who split dinner, activity or utility bills) and family (who send money to loved ones far away), Obopay gives small business owners the tools to pay employees, vendors or service providers immediately and conveniently." Obopay charges 10 cents per transaction for these transactions.

obopay

Obopay markets to merchants as well, pricing their services at a competitive 1.5% + 25 cents per transaction.

Learn more at the Obopay website.

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