Wells Fargo’s New Virtual Assistant, Fargo, to Be Powered by Google Cloud AI

Wells Fargo Newsroom

“Wells Fargo & Company today announced that Fargo, a new virtual assistant set to roll out to customers in the coming months, will leverage Google Cloud’s artificial intelligence (AI) to provide a more personalized, convenient, and simple banking experience. Wells Fargo’s collaboration with Google Cloud marks a pivotal milestone in its digital strategy to provide customers with an intuitive banking journey that meets their individual financial needs. The last two years have seen a dramatic surge in digital banking, and demand for a full-service digital experience. According to a study conducted this summer by Ipsos on behalf of Wells Fargo & Company, nearly two thirds (65%) of millennials and Gen Z respondents prefer to use a virtual assistant for customer service needs rather than waiting for a customer service representative on the phone. Most (84%) who have used virtual assistants reported a favorable experience and 70% cited ‘saving time’ as a top benefit.”